Keywords: photographer, internet, lighting, macromedia dreamweaver, portfolio
THE PHOTOGRAPHER’S GUIDE TO MARKETING AND SELF-PROMOTION, Third Edition, by Maria Piscopo. Whether you have $500, $5,000, or $50,000 to spend on self-promotion, the rules and techniques are the same, says Piscopo. She goes on to explain how to build a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. Includes negotiating rates, researching and winning clients, and more. ($19.95; ISBN: 1-58115-096-2) Allworth Press, 10 E 23rd St, Ste 510, New York NY 10010. Web: http://www.photosourcefolio.com/bookstoreone.htm#1581150962 .
PORTRAITS, by John Hedgecoe. This book showcases perceptive portraits of famous/and or compelling individuals by one of the greats of British portrait photography. The more than 200 classic photos are accompanied by anecdotes that offer insight into the special relationship between a photographer and his subject. ($45.00; 200 pages; ISBN: 1-85585-726-X). Contact: Sterling Publishing Co. Inc., 387 Park Ave S, New York NY 10016-8810. Phone: 1 800 367-9692. http://www.photosourcefolio.com/bookstore.htm#185585726X
NATURAL LIGHT PORTRAIT PHOTOGRAPHY, by Douglas Alan Box. The author provides information on each of the 80 full-color portraits included. Readers will learn how to select the right equipment (cameras, lenses, light meters, film, filters, etc.) as well as how to prepare their clients for efficient and productive shoots. The author also discusses the unique qualities of direct sun, window light, porch light, shade, sunset, and sunrise. Covers composition techniques, controlling contrast, and solving common problems. Contact: Amherst Media, 155 Rano St, Ste 300, Buffalo NY 14207. Phone: 1 800 622-3278. Fax: 1 800 622-3298. http://www.photosourcefolio.com/bookstoreone.htm#158428045X
MACROMEDIA DREAMWEAVER ULTRADEV 4, Training from the Source, by Nolan Hester. The lessons in this book take you step-by-step through the creation of a database-driven website. The book’s 11 lessons start with setting up connections between your web pages and databases and conclude with developing Server Behaviors to extend Dreamweaver UltraDev’s capabilities. The enclosed CD-ROM holds all the files you’ll need to work through the lessons, plus completed versions to compare with your own results. ($44.99; ISBN: 0-201-72144-9) Contact: Peachpit Press, 1249 Eighth St, Berkeley CA 94710. Phone: 1 800 283-9444 or 1 510 524-2178. Fax: 1 510 524-2221. http://www.photosourcefolio.com/bookstoreone.htm#0201721449 .
SITEYARD PERSONAL EDITION (PE) is approved by the National Association of Photoshop Professionals (NAPP). It’s a way to manage your online digital portfolios. Siteyard PE works hand-in-hand with Extensis’ Portfolio media cataloging system so that you can organize and catalog your material and then publish what you want to the web. A three-hour seminar on content management and creating and maintaining digital portfolios is being presented in various cities around the country. Cost of the software is $295. Users can test drive the software online at http://testdrive.siteyard.com for free for 30 days. If interested in attending the seminar or learning more about siteyard PE, go to http://www.zapwerkus.com .
############################################################## --> | International Home Page |     |