FREE. The world of marketing is constantly changing, and this in-depth brochure can help you stay on the cutting edge: "100 Plus S.U.R.E.-Fire Ideas to Ignite Your Marketing Results," from Kern Direct. The brochure is packed with ideas on how to improve marketing, that can be used to advantage by any type of business offers, using the Web. Find advice on selecting and using mailing lists, creating attention-getting envelopes, seminar marketing, production. How to create and use a powerful P.S., and using a customer's birthday to boost response and build loyalty. Contact: Kern Direct Marketing, 20300 Ventura Blvd., Ste 240, Woodland Hills CA 91364. Phone: 1 818 703-8775. Fax: 1 818 703-8458. Web: www.kerndirect.com.