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Assignment
- When a photobuyer contracts with you to make a specific image(s).
All terms are generally agreed upon in advance. The resulting photo copyright(s)
belong to you unless otherwise stated in writing. |
Postcards
- Perhaps one of the best and cheapest ways of marketing yourself. There
are many printers that will print all kinds of postcards. Search them out
on the Web. MWM
Dexter (http://www.mwmdexter.com)
is the printer that prints postcards for PhotoSource International.
Contact them at 1-800-354-9007 for information about prices and a catalog.
Another source is Modern
Postcards (http://www.modernpostcards.com).
Contact them at 1-800-959-8365. Both come highly recommended. Property Release - A form normally not needed in editorial stock photography. However, for work that could be interpreted as commercial work, a property release may be required, especially if the owner(s) of the property is engaged in commercially exploiting the sale of the very same image(s) you are photographing. See the "Kracker Barrel" archives for more information on this, at http://www.photosource.com/board/wwwboard/wwwboard.html Query Letter - A query is a suggestion for photo coverage or a feature that you send to an editor and/or photobuyer. If he or she likes your idea, they might welcome the story and/or pics you have suggested, or they might even give you an assignment. A query letter should be succinct and limited to one page. Rate Sheet - Something that comes in very handy quite often when contacting commercial photobuyers. It's basically just a sheet of paper, on your letterhead, with information about what you charge for various photographic tasks. For editorial photobuyers who might want to draw upon you for assignments, this is a great piece of information for them to have on file, so make sure you enclose one of these whenever you contact a photobuyer new to you. For a sample Rate Sheet, see http://www.photosouce.com/rates.html. SASE - Self Addressed Stamped Envelope. A must if you want a new photobuyer you are sending stuff to, or requesting information from, to return your inquiry. Make sure you have adequate postage on the envelope. Eventually, as encouragement to you for your excellent photography, photobuyers will announce to you that you no longer need to send SASE. This whole SASE question and process is explained thoroughly in the book Sell & Resell Your Photos. Specialization- As the World Wide Web grows in size, it will be important for you to utilize the Web to list your photo specialties and descriptions of your photos, to be accessible to photobuyers who use the Web to locate highly specific photos. If you have a favorite subject area to photograph, capitalize on it and become an expert in that area. Photobuyers from across the world will come directly to you via the Net when they need photos in your area of specialization. Stock Agencies—A company holding anywhere from a few thousand to several million images. The format is usually 35mm but can range from digital to 4x5. Photographers are eligible to submit their photos to an agency for inclusion providing the photographer fulfills the technical and esthetic requirements of the agency. Members usually receive 40% or 50% of sales. As a newcomer to stock photography your images will be more readily accepted if you aim to submit to the specialty agencies, e.g. agriculture, outdoor recreation, aviation, and so on. For information about stock agencies, check out our Stock Photo Agency Strategies Report. Attempting to submit your images to a "general" agency usually ends in failure. General agencies have their cadre of regular suppliers and staff photographers. You'll have better success by matching your PS/A with that of a specialized stock photo agency. They normally demand a minimum monthly submission once you are accepted, normally between 50 to 500 images, depending on the size of the agency and the subject matter. Tear Sheet - When a photobuyer asks for tear sheets, they basically want examples of your published work. This tells them that you know the trade and they don't have to spend a lot of time teaching you how the stock industry works. A tear sheet can be simply a photocopy of a magazine/newspaper or book page where one of your images (with your byline) appears. |
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